During the early stages of Vantage Point’s business development, a website that empathizes with users, and shares information about the service value and process could capture potential clients.
We spent time with the founder, Adam Chang, to understand his business goals, services, methodology, story, and target audience. Then we developed a brand design and logo to reflect the modern, clean, and healthy nature of the brand, and organized a photoshoot to give prominence to his personality. We worked with him to create authentic content that his audience could emotionally relate to and understand, and designed a website experience to support his business growth.
New brand identity
Established Google credibility
Created a brand design and logo that reflected the brand personality, values, and purpose.
Organized a photoshoot to personalize the brand and showcase Adam Chang’s personality.
Write all the website content by outlining the brand story, services, key benefits, etc.
Designed a search engine optimized website experience to reflect the brand and empathize with target users.