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Yael Morris

Co-Founder
“I was intimidated by Yael when we first met – she had an intense energy. I quickly realized that her intensity and enthusiasm was a manifestation of her passion. Yael’s energy is contagious, and anyone who works with her will know that speaking with her works better than drinking coffee – I no longer need to rely on coffee for my morning boost! She has a natural ability to inspire people, bring energy to any kind of project, and make you feel good about who you are and what you do. She makes you feel good because she gets excited about people and businesses, and ultimately becomes obsessed with finding the best solutions for our clients.

Yael is curious and loves to ask “why”. She loves to make sense of things, crystalize the meaning behind things, and understand what makes people special. She has a genuine eagerness to learn about you as an individual, your organization, and your customers.

Yael feels responsible for my success and our clients’ success, and she’ll make sure to address any gaps that are in the way (even if it makes you uncomfortable). She’ll motivate you to be better because she believes in your potential. Her ability to hold everyone she works with accountable to high standards is uplifting, and is what keeps me striving to be better every day.” - Gurvir Chana
Specialty Areas
Qualitative Research + Insights
Research Strategy
Brand Strategy
Project Management
Business Development
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Gurvir Chana

“At first, I was mostly just inspired by Gurvir’s tech and design magic. I saw him as a media wizard, who knew how to do more than I could even fathom. While this remains true, I realized over time that I was also working with an exceptional human-being.

Gurvir is calm, patient, and kind. When I worry about achieving a result, he says, “don’t worry we’ll figure it out”. He says “we” because he always thinks of we—that he’s in it with you. Every challenge is seen as a possibility, and he makes the seemingly impossible possible. “Can’t” is not in his vocabulary, and you will find yourself surprised with what he can do. What amazes me even more is Gurvir’s humility. He is always incredibly curious, looking for ways to do things better and be better – he is the epitome of an innovator. Gurvir approaches his work with a caring attention to detail, and goes above and beyond to provide our clients with the best possible outcome. He believes people deserve excellence—and that is what he strives towards.

Gurv has an amazing ability to listen, absorb emotion, and precisely translate a vision through creative design. He is incredibly talented, clever, and reliable.

I remember asking Gurvir for graphic design help for an external project, and he said to me with that typical genuine generosity, “your success is my success”. He manifests this with everything he does, both with me, and with our clients.”- Yael Morris
Specialty Areas
Quantitative Research + Insights
User Research
Graphic Design
Web Design + Development
Search Engine Optimization
Technical Support

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